Average Order Value Calculator
Calculate your AOV to optimize pricing strategy and increase revenue per customer.
Total sales from your period
Number of transactions
Average Order Value
$20.00
Revenue with 10% AOV Increase
$55000.00
How It Works
AOV measures the average dollar amount spent per order.
Formula:
AOV = Total Revenue ÷ Total Orders
Key metric for eCommerce profitability and growth strategy.
Use Cases
- ✓ Optimize product pricing strategy
- ✓ Identify upsell opportunities
- ✓ Compare performance over time
- ✓ Benchmark against competitors
- ✓ Plan marketing budgets
- ✓ Forecast revenue goals
💡 Pro Tips
- Bundle Products: Offer product bundles to increase AOV naturally
- Cross-sell & Upsell: Suggest complementary products at checkout
- Free Shipping Threshold: Set minimums to encourage larger purchases
- Loyalty Programs: Reward repeat customers with discounts on larger orders