Bounce Rate Calculator

Analyze your website bounce rate to understand visitor behavior and identify optimization opportunities. Essential for improving user retention and SEO performance.

Sessions where visitors left without interacting

Total website visitor sessions

Bounce Rate

45.00%

How It Works

The Bounce Rate Calculator shows the percentage of sessions where visitors leave without taking action.

Formula:

BR = (Bounces ÷ Sessions) × 100%

Lower bounce rates generally indicate better content relevance and user engagement.

Industry Benchmarks

  • B2B Websites: 40-60% average
  • eCommerce: 20-45% average
  • Content Blogs: 70-98% average
  • Landing Pages: 25-50% good range
  • SaaS Products: 30-50% typical
  • News Sites: 40-60% normal

💡 Pro Tips

  • Page Type Matters: Blog landing pages naturally have higher bounce rates than product pages
  • Device Analysis: Compare bounce rates between mobile and desktop users
  • Traffic Source: Organic search typically has higher bounce rates than direct traffic
  • Page Speed: Slow loading times significantly increase bounce rates
  • Call to Action: Clear CTAs and internal links help reduce bounce rates

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