Email Analytics Calculator
Calculate email open rates and click-through rates (CTR). Track newsletter performance and optimize your email campaigns.
Total emails delivered
Number of opens
Number of clicks
Open Rate
25.00%
Click Rate (from sent)
5.00%
CTR (from opened)
20.00%
How It Works
Calculates key email marketing performance metrics.
Formulas:
Open Rate = (Opened ÷ Sent) × 100
CTR = (Clicked ÷ Sent) × 100
Average industry open rates: 15-25%
Use Cases
- ✓ Track newsletter performance
- ✓ Benchmark against industry averages
- ✓ Test subject lines and content
- ✓ Evaluate email campaign effectiveness
- ✓ Identify send time optimization
- ✓ Monitor list quality
💡 Pro Tips
- A/B Testing: Test subject lines to improve open rates incrementally
- Send Time: Send emails at optimal times for your audience segment
- Segmentation: Segment lists for better targeting and higher engagement
- Quality Content: Focus on valuable content to improve CTR and conversions